November 2009
There has been a recent revamp of all Healthy Start communication materials aimed at increasing the demand for the vitamins part of the scheme, and as a result the existing voucher letters which beneficiaries receive every 4 weeks, now come with a green 'coupon' which can be exchanged for Healthy Start women's tablets or children's vitamin drops.
Beneficiaries may enquire about the vitamins in your store, if so, please direct them to their midwife or health visitor for more information, failing that they can ring the Healthy Start Helpline on 0845 607 6823. It is their local trust/health board's responsibility to make the Healthy Start vitamins available to those on the scheme. Most trusts/health boards do this by distributing them through health clinics, children's centres or baby clinics. Please do not exchange the 'coupon' for any vitamins unless you have an existing arrangement with your local trust/board to distribute the Healthy Start vitamins.
More information (external link)
Welcome to the Healthy Start retailer website. You can find information and advice about joining and operating the Healthy Start scheme here.
If you sell:
- liquid cow’s milk
- fresh fruit
- fresh vegetables
- infant formula milk
then we want you to take part in Healthy Start.
This site explains how it works and how you can register.
Are you already registered for Healthy Start?
Use the secure area to view and track your account.
Registered Users area
What will you find here...
About the scheme
What the scheme is and how it works
Why should I register?
How retailers and suppliers can help
How to join
What you have to do to become a part of the scheme